Google is rich in tools that can benefit all kinds of people. In this article, we will discuss the essential tools for those who have a business and benefit from the internet to advertise and sell!
Besides direct utilities, various information is offered that can benefit those who interpret them. With these, it is possible to reach the right audience and direct the marketing.
G Suite
This platform is ideal for retail companies. It offers a set of productivity tools that simplify the routine with partners.
In this way, they can engage more quickly with customers, selling food, clothing, furniture, and whatever else is necessary.
Google Keep
A lightweight and practical tool for managing daily tasks. It has native integration with other Google services, allowing the linking of reminders to them.
Google Calendar
Allows the scheduling of appointments and the automatic sending of invitations to participants of a particular event or meeting. In addition, it has hidden functions that can improve productivity.
Google Hangouts
It is a simple communication platform that gained space due to its video conferencing feature. After the start of Covid-19, it became even more popular.
Shopping Ads
Advertise your products directly on Google and create a connection with your store. In this way, people will see your product when searching and through ads on various social networks and websites.
Think With Google
Here, you can access industry information, articles, ideas, trends, research, and market intelligence. This site is updated with useful content that you can use to expand your business.
Google Trends
With it, you can assess the popularity of certain terms over time and in different regions, comparing them with variations of keywords. This way, you can monitor the trends in your sector.
Google Analytics
A free tool that provides information about the site's visitors. If you know how to use it, you can leverage a lot of information in favor of your company by understanding the behavior of your audience. You can discover the origin of the traffic, which pages they spend the most time on, their location, among other important data.